Staying healthy is easier with a Healthfirst OTC Plus card. Save on items you use every day, such as toothpaste, eye drops, aspirin, and more, when you shop at participating neighborhood stores and select online retailers, with free home-delivery options available.
If you have questions about your new OTC Plus card, download the guide to using your card below.
If you’re a Healthfirst Medicare Advantage plan member with an OTC Plus card, you have the flexibility to spend your benefit in more ways and at more places.
Use your OTC Plus card to pay for non-prescription drugs, health-related items, exercise equipment, and activity trackers.
Eligible members can also use it to buy healthy foods at farmers' markets and other participating retailers, and pay for home utilities such as gas, oil, electric, water, and internet service.*
Remember to activate your OTC Plus card and bring it with you to participating pharmacies and other retailers, as you cannot use your Healthfirst Member ID, Medicaid ID, or Medicare card to purchase OTC items.
Any unused balance will automatically expire at the end of each month, or upon disenrollment from the plan.
| Category | Life Improvement Plan (HMO D-SNP) | CompleteCare (HMO D-SNP) | Connection Plan (HMO D-SNP) | Increased Benefits Plan (HMO) | 65 Plus Plan (HMO) |
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*Healthy foods and home utilities are special supplemental benefits for members enrolled in a Healthfirst dual-eligible special needs plan. To be eligible, you must have a chronic condition such as cardiovascular disorder, disabling mental health condition, diabetes, lung disorders, obesity, or another eligible condition not listed. Benefit eligibility is not based on your chronic condition alone.
**CompleteCare members may qualify for PERS. Contact Member Services to see if you're eligible.
Last update October 1, 2025 @ 4:48 am
Purchase non-prescription drugs and health-related items such as aspirin, vitamins, eye drops, laxatives, and more at participating pharmacies and other retailers. Log in to your Healthfirst account at MyHFNY.org, or use the Healthfirst NY Mobile App for a list of approved items and participating retailers.
Buy OTC and health-related items online at walmart.com and instacart.com.
You can also shop online with no-cost delivery at https://www.conveyhfotc.com/login or log in to MyHFNY.com to automatically access your Convey account.
If eligible, you can purchase healthy foods from participating retailers and farmers’ markets. Examples of approved food items are fruits, vegetables, meats, poultry, seafood, eggs, dairy, rice, pasta, beans, and much more. Visit MyHFNY.org, or use the Healthfirst NY Mobile App for a list of approved items and participating retailers.
CompleteCare members may qualify for home-delivered meals without using their OTC Plus allowance. Contact Member Services to see if you are eligible.
Purchase exercise equipment and activity trackers (such as Apple® Watches, pedometers, and other fitness watches) through participating retailers and Convey. Visit https://www.conveyhfotc.com/login or log in to MyHFNY.org to automatically access your Convey account.
If eligible, you can use your OTC Plus card to pay for your home utilities (gas, oil, electric, water, and internet service) if your utility service provider is on our approved list (e.g., NYC Water Board, Consolidated Edison, National Grid, Spectrum, and others).
You can make your payment directly to your utility company or internet service provider by calling them or using their payment website.
Life Improvement Plan, Connection Plan, Increased Benefits Plan, and 65 Plus Plan members only: Use your OTC Plus card towards your purchase of a PERS. Personal emergency response systems give you 24/7 access to help in the event of an emergency (for example, a fall). Each emergency response system is powered by Lifestation, and you must order your PERS device and monthly service through Lifestation. Order your PERS through Lifestation by calling (888) 360-8108. Visit lifestation.com/healthfirst to see covered devices.
CompleteCare members may qualify for PERS. Contact Member Services to see if you’re eligible.
The OTC Plus card cannot be converted to cash, nor can it be used to purchase Part B or Part D prescription drugs. Certain brands may not be eligible at all locations. The list of eligible items may vary from month to month. Items may change, depending on availability. Limitations and restrictions may apply.
Log in to MyHFNY.org or call 1-833-684-8472 (24 hours a day, 7 days a week) to activate your OTC Plus card and for a list of approved items and participating pharmacies and retailers. Please have your OTC Plus card with your 16-digit member benefit card number ready.
Last update October 1, 2025 @ 4:48 am
For a complete list of participating pharmacies and retailers, you can use the Healthfirst NY Mobile App, or visit MyHFNY.org.
You may be eligible for reimbursement if you have trouble paying with your OTC Plus card. To learn more please use the Healthfirst NY Mobile App, or by logging in to MyHFNY.org.
Or call Member Services at 1-888-260-1010 (TTY English: 1-888-542-3821, TTY Español: 1-888-867-4132), 7 days a week, 8am–8pm (October through March), and Monday to Friday, 8am–8pm (April through September).
Learn more about the items and services you can purchase with your OTC Plus card by using the Healthfirst NY Mobile App, logging in to MyHFNY.org, or downloading a guide below.
Coverage is provided by Healthfirst Health Plan, Inc. and/or Healthfirst PHSP, Inc. (together, "Healthfirst"), which offer HMO plans with a Medicare contract and a contract with the NY State Medicaid program. Enrollment in Healthfirst Medicare Plan depends on contract renewal. Plans contain exclusions and limitations. Benefits vary by plan.
ATENCIÓN: Dispone de servicios de asistencia lingüística y otras ayudas, gratis. Llame al 1-866-305-0408 (TTY: 1-888-867-4132).
请注意：您可以免费获得语言协助服务和其他辅助服务。请致电 1-866-305-0408 (TTY: 1‑888‑542‑3821)。
OTC items are subject to the plan’s list of eligible items and the plan’s participating network of retail, online, and utility providers.
Last update October 1, 2025 @ 4:48 am
Y0147_MKT26_54 5319-25_M
Activate your card by calling 1-833-684-8472
(24 hours a day, 7 days a week), or log in to MyHFNY.org
You’ll need to provide:
Visit a participating location in person, or buy online at walmart.com, instacart.com, ConveyOTC or log in to MyHFNY.org
Take your activated Healthfirst OTC Plus card to a participating store and select the approved items you want to purchase.
You can use your Healthfirst OTC Plus card at locations such as:
For a complete list of participating pharmacies and retailers, use the Healthfirst NY Mobile App, or log in to MyHFNY.org.
You can also call our Member Services Representatives at 1-888-260-1010 (TTY 1-888-542-3821), 7 days a week, 8am–8pm (October through March), and Monday to Friday, 8am–8pm (April through September).
Pay for your items
At local retailers, take your items to the checkout lanes. When you check out, swipe your OTC Plus card for payment. Purchases of approved items are automatically deducted from your card balance.
Bring your OTC Plus card with you, as you cannot use your Healthfirst Member ID card or Medicare card to purchase OTC items. If you forget your card, you can access a digital version within the Healthfirst NY Mobile App.
If your card is lost or stolen, please report it immediately by calling Member Services at 1-888-260-1010.
*Healthy foods and home utilities are special supplemental benefits for members enrolled in a Healthfirst dual-eligible special needs plan. To be eligible, you must have a chronic condition such as cardiovascular disorder, disabling mental health condition, diabetes, lung disorders, obesity, or another eligible condition not listed. Benefit eligibility is not based on your chronic condition alone.
Coverage is provided by Healthfirst Health Plan, Inc. and/or Healthfirst PHSP, Inc. (together "Healthfirst"), which offer HMO plans with a Medicare contract and a contract with the NY State Medicaid program. Enrollment in Healthfirst Medicare Plan depends on contract renewal. Plans contain exclusions and limitations. Benefits vary by plan.
ATENCIÓN: Dispone de servicios de asistencia lingüística y otras ayudas, gratis. Llame al 1-866-305-0408 (TTY: 1-888-867-4132).
请注意：您可以免费获得语言协助服务和其他辅助服务。请致电 1-866-305-0408 (TTY: 1‑888‑542‑3821)。
OTC items are subject to the plan’s list of eligible items and the plan’s participating network of retail, online, and utility providers.
You will receive an OTC Plus card which has a VISA logo, but it does not work like typical VISA debit or credit cards. Your OTC Plus card will have a maximum amount you can use to buy approved OTC non-prescription drugs, health-related items, and more at participating pharmacies and retailers.
Your OTC allowance only works during the current benefit period; the amount does not carry over to future benefit periods. Questions? View your Evidence of Coverage or contact Member Services.
If your card is lost or stolen, please report it immediately by calling Member Services at 1-888-260-1010.
Coverage is provided by Healthfirst Health Plan, Inc. and/or Healthfirst PHSP, Inc. (together, "Healthfirst"), which offer HMO plans with a Medicare contract and a contract with the NY State Medicaid program. Enrollment in Healthfirst Medicare Plan depends on contract renewal. Plans contain exclusions and limitations. Benefits vary by plan.
ATENCIÓN: Dispone de servicios de asistencia lingüística y otras ayudas, gratis. Llame al 1-866-305-0408 (TTY: 1-888-867-4132).
请注意：您可以免费获得语言协助服务和其他辅助服务。请致电 1-866-305-0408 (TTY: 1‑888‑542‑3821)。
OTC items are subject to the plan’s list of eligible items and the plan’s participating network of retail, online, and utility providers.
Last update October 1, 2025 @ 4:48 am
If you’re a Healthfirst Medicare Advantage plan member with an OTC Plus card, you have the flexibility to spend your benefit in more ways and at more places.
Use your OTC Plus card to pay for non-prescription drugs, health-related items, exercise equipment and activity trackers, healthy foods, and home utilities such as gas, oil, electric, water, and internet service.
Save at your neighborhood pharmacy, farmers’ markets, online, and other participating retailers.
Remember to activate your OTC Plus card and bring it with you to participating pharmacies and other retailers, as you cannot use your Healthfirst Member ID, Medicaid ID or Medicare card to purchase OTC items.
Any unused balance will automatically expire at the end of each month/quarter, or upon disenrollment from the plan.
| Category | Life Improvement Plan (HMO D-SNP) | CompleteCare (HMO D-SNP)* | Connection Plan (HMO D-SNP) | Increased Benefits Plan (HMO)** |
|---|---|---|---|---|
|
||||
|
||||
|
||||
|
||||
|
* For Healthfirst CompleteCare: Healthy foods/groceries and home utilities are special supplemental benefits. To be eligible for these benefits, you must have one of the following chronic conditions: cardiovascular disorder, disabling mental health condition, diabetes, lung disorders, or obesity. There are other eligible conditions not listed. Your chronic condition alone cannot guarantee eligibility for these benefits.
** While all Increased Benefit Plan members will have $110/ quarter OTC Plus card to spend, only low-income subsidy eligible members with Extra Help will be able to spend their card on healthy foods and utilities.
Last update October 1, 2025 @ 4:48 am
Purchase non-prescription drugs and health-related items such as aspirin, vitamins, eye drops, laxatives, and more at participating pharmacies and other retailers. Log into your Healthfirst account at MyHFNY.org, or use the Healthfirst NY Mobile App for a list of approved items and participating retailers.
Buy OTC and health-related items online with no-cost delivery at https://www.conveyhfotc.com/login.
Visit https://www.conveyhfotc.com/login or log into MyHFNY.org to automatically access your Convey account.
Update your account profile with shipping address details.
To place an order online, select products and complete the checkout process.
Purchase healthy foods from participating retailers and farmers’ markets. Examples of approved food items are fruits, vegetables, meats, poultry, seafood, eggs, dairy, rice, pasta, beans, and much more. Visit MyHFNY.org, or use the Healthfirst NY Mobile App for a list of approved items and participating retailers.
CompleteCare members may qualify for home delivered meals. Contact Member Services to see if you are eligible.
Purchase exercise equipment and activity trackers (such as Apple® Watches, pedometers, and other fitness watches) through Convey. Visit https://www.conveyhfotc.com/login or log into MyHFNY.org to automatically access your Convey account.
Use your OTC Plus card to pay for your home utilities (gas, oil, electric, water, and internet service) if your utility service provider is on our approved list (e.g., NYC Water Board, Consolidated Edison, National Grid, Spectrum, and others).
You can make your payment directly to your utility company or internet service provider by calling them directly or using their payment website.
Life Improvement Plan, Connection Plan and Increased Benefit Plan members only: Use your OTC Plus card towards your purchase of a PERS. Personal emergency response systems provide peace of mind when you know that help is available with the push of a button. Each emergency response system is powered by LifeStation. Order your PERS device and monthly service through Lifestation. Visit lifestation.com/healthfirstny/ or log into MyHFNY.org to automatically access your account.
CompleteCare members may qualify for PERS. Contact Member Services to see if you’re eligible.
The OTC Plus card cannot be converted to cash, nor can it be used to purchase Part B or Part D prescription drugs. Certain brands may not be eligible at all locations. The list of eligible items may vary from month to month. Items may change, depending on availability. Limitations and restrictions may apply.
Log in to MyHFNY.org or call 1-833-684-8472 (24 hours a day, 7 days a week) to activate your OTC Plus card and for a list of approved items and participating pharmacies and retailers. Please have your OTC Plus card with your 16-digit member benefit card number ready.
Last update October 1, 2025 @ 4:48 am
For a complete list of participating pharmacies and retailers, you can use the Healthfirst NY Mobile App, or visit MyHFNY.org.
The fastest and easiest way to submit a reimbursement claim is through the Healthfirst NY Mobile App, or by logging into MyHFNY.org.
Or call Member Services at 1-888-260-1010 (TTY English: 1-888-542-3821, TTY Español: 1-888-867-4132), 7 days a week, 8am–8pm (October through March) and Monday to Friday, 8am–8pm (April through September)
Learn more about the items and services you can purchase with your OTC card.
Coverage is provided by Healthfirst Health Plan, Inc. and/or Healthfirst PHSP, Inc. (together, "Healthfirst"), which offer HMO plans with a Medicare contract and a contract with the NY State Medicaid program. Enrollment in Healthfirst Medicare Plan depends on contract renewal. Plans contain exclusions and limitations. Benefits vary by plan.
ATENCIÓN: Dispone de servicios de asistencia lingüística y otras ayudas, gratis. Llame al 1-866-305-0408 (TTY: 1-888-867-4132).
请注意：您可以免费获得语言协助服务和其他辅助服务。请致电 1-866-305-0408 (TTY: 1‑888‑542‑3821)。
OTC items are subject to the plan’s list of eligible items and the plan’s participating network of retail, online, and utility providers.
Last update October 1, 2025 @ 4:48 am
Y0147_MKT25_91 5128-24_M
If you’re a Healthfirst Medicare Advantage plan Member with an OTC card, you can use your OTC card to shop for non-prescription drugs and health-related items, and more. The OTC card helps you save money and stay healthy.
Remember to activate your OTC card and bring it with you to participating pharmacies and other retailers, as you cannot use your Healthfirst Member ID or Medicare card to purchase OTC items.
Any unused balance will automatically expire at the end of each month/quarter, or upon disenrollment from the plan.
Purchase non-prescription drugs and health-related items such as aspirin, vitamins, eye drops, laxatives, and more at participating pharmacies and other retailers. You can also use your OTC card for exercise equipment, activity trackers, and personal emergency response systems (PERS). Log into MyHFNY.org for a list of approved items and participating retailers.
Purchase exercise equipment and activity trackers (such as Apple® Watches, pedometers, and other fitness watches) through Convey. Visit https://www.conveyhfotc.com/login or log into MyHFNY.org to automatically access your Convey account.
Personal emergency response systems provide peace of mind when you know that help is available with the push of a button. Each emergency response system is powered by LifeStation. Order your PERS device and monthly service through Lifestation. Visit lifestation.com/healthfirstny/ or log into MyHFNY.org to automatically access your account.
The OTC card cannot be converted to cash, nor can it be used to purchase Part B or Part D prescription drugs. Certain brands may not be eligible at all locations. The list of eligible items may vary from month to month. Items may change, depending on availability. Limitations and restrictions may apply.
Log into MyHFNY.org or call 1-833-684-8472 (24 hours a day, 7 days a week) to activate your OTC card and for a list of approved items and participating pharmacies and retailers. Please have your OTC card with your 16-digit member benefit card number ready. To purchase OTC items online, click on ConveyHFOTC.com from MyHFNY.org.
For a complete list of participating pharmacies and retailers, you can use the Healthfirst NY Mobile App, or visit MyHFNY.org.
The fastest and easiest way to submit a reimbursement claim is through the Healthfirst NY Mobile App, or by logging into MyHFNY.org.
Log in to your account at MyHFNY.org to complete the form and submit the receipt online, OR call Signature (HMO) Member Services at 1-855-771-1081 (TTY English: 1-888-542-3821, TTY Español: 1-888-867-4132), 7 days a week, 8am–8pm (October through March) and Monday to Friday, 8am–8pm (April through September)
Learn more about the items and services you can purchase with your OTC card.
Coverage is provided by Healthfirst Health Plan, Inc. and/or Healthfirst PHSP, Inc. (together, "Healthfirst"), which offer HMO plans with a Medicare contract and a contract with the NY State Medicaid program. Enrollment in Healthfirst Medicare Plan depends on contract renewal. Plans contain exclusions and limitations. Benefits vary by plan.
ATENCIÓN: Dispone de servicios de asistencia lingüística y otras ayudas, gratis. Llame al 1-866-305-0408 (TTY: 1-888-867-4132).
请注意：您可以免费获得语言协助服务和其他辅助服务。请致电 1-866-305-0408 (TTY: 1‑888‑542‑3821)。
OTC items are subject to the plan’s list of eligible items and the plan’s participating network of retail, online, and utility providers.
Last update October 1, 2025 @ 4:48 am
Y0147_MKT25_91 5128-24_M
Activate your card by calling 1-833-684-8472
(24 hours a day, 7 days a week), or log into MyHFNY.org
You’ll need to provide:
Visit a participating location in person, or buy online at ConveyOTC or log into MyHFNY.org
Take your activated Healthfirst OTC Plus/OTC card to a participating store and select the approved items you want to purchase.
You can use your Healthfirst OTC Plus card at locations such as:
You can use your Healthfirst OTC card at locations such as:
For a complete list of participating pharmacies and retailers, use the Healthfirst NY Mobile App, or log into MyHFNY.org
You can also call our Member Services Representatives at 1-888-260-1010 (TTY 1-888-542-3821), or for Signature (HMO) Member Services team, call 1-855-771-1081 (TTY 1-888-542-3821), 7 days a week, 8am–8pm (October through March) and Monday to Friday, 8am–8pm (April through September).
Pay for your items
At local retailers, take your items to the checkout lanes. When you check out, swipe your OTC Plus/OTC card for payment. Purchases of approved items are automatically deducted from your card balance.
Bring your OTC Plus/OTC card with you, as you cannot use your Healthfirst Member ID card or Medicare card to purchase OTC items.
If your card is lost or stolen, please report it immediately by calling Member Services at 1-888-260-1010.
Signature (HMO) members, please call 1-855-771-1081.
OTC items are subject to the plan’s list of eligible items and the plan’s participating network of retail, online, and utility providers.
Coverage is provided by Healthfirst Health Plan, Inc., Healthfirst PHSP, Inc., and/or Healthfirst Insurance Company, Inc. (together, “Healthfirst”). Plans contain exclusions and limitations.
Healthfirst complies with Federal civil rights laws. Healthfirst does not exclude people or treat them differently because of race, color, national origin, age, disability, or sex as defined in 45 CFR § 92.101(a)(2).
ATENCIÓN: si habla español, tiene a su disposición servicios gratuitos de asistencia lingüística. Llame al 1-866-305-0408 (TTY 1-888-867-4132). 注意：如果您使用繁體中文，您可以免費獲得語言援助服務。請致電 1-866-305-0408 (TTY 1-888-542-3821).
Depending on your plan, you will receive an OTC or OTC Plus card which has VISA logos, but don’t work like typical VISA debit or credit cards. Your OTC Plus/OTC card will have a maximum amount you can use to buy approved OTC non-prescription drugs and health-related items at participating pharmacies and retailers.
For CompleteCare* members, you can buy healthy foods, home utilities, exercise equipment, and activity trackers. Life Improvement Plan, Connection Plan, Signature (HMO), and Increased Benefit Plan** members can also use their OTC/OTC Plus card for personal emergency response systems (PERS). Your OTC allowance only works during the current benefit period; the amount does not carry over to future benefit periods. Questions? View your Evidence of Coverage or contact Member Services.
*For Healthfirst CompleteCare: Healthy foods/groceries and home utilities are special supplemental benefits. To be eligible for these benefits, you must have one of the following chronic conditions: cardiovascular disorder, disabling mental health condition, diabetes, lung disorders, or obesity. There are other eligible conditions not listed. Your chronic condition alone cannot guarantee eligibility for these benefits. All applicable eligibility requirements must be met before the benefits are provided.
**For members with Extra Help; members without Extra Help can purchase OTC and health-related items, fitness equipment, activity trackers, and PERS only.
Last update October 1, 2025 @ 4:48 am
While no prescription is needed before purchasing approved OTC nonprescription drugs and health-related items, some dual-purpose items can be purchased only after a discussion with your provider, who will recommend the right OTC items for a specific diagnosis/condition.
If your card is lost or stolen, please report it immediately by calling Member Services at 1-888-260-1010.
Signature (HMO) members, please call 1-855-771-1081.