Healthfirst Launches Annual “Back To School” Campaign Free school supplies distributed to students in the New York City metropolitan area

New York – Healthfirst, a not-for-profit health benefits company that provides healthcare coverage to residents of the New York City metropolitan area, launches its annual Back-to-School Campaign today. In August, Healthfirst will help students and families prepare for the start of the school year by distributing free school supplies (i.e. pencil case, drawstring bag, notebook, while supplies last) at scheduled back-to-school events in Brooklyn, the Bronx, Queens, and Long Island. Event attendees can also take advantage of no-cost health screenings offered at each event.

“Healthfirst believes that a good education is important both for children’s health and their ultimate success in life,” says George Hulse, Vice President of Community Engagement. “We hope that new school supplies will get the children excited to head back to the classroom, and we’re proud to cut down on the extra costs families face with the start of the school year.”

For dates, times, and locations of all Healthfirst community events, including these Back to School Campaign stops, please visit our website at healthfirst.org/community.

About Healthfirst

Healthfirst® is a unique, not-for-profit health benefits company sponsored by some of the most prestigious and nationally recognized hospitals and medical centers in New York. Our mission is to provide quality healthcare coverage to individuals and families in our New York service areas. We serve more than one million members throughout New York City and in Long Island. Established in 1993, Healthfirst has a unique, hospital-sponsored model that strives to achieve quality outcomes and member satisfaction through collaboration with its large provider network and community organizations. We offer a selection of free and low-cost health insurance options for individuals and families at every stage of life. These options include government-sponsored health plans such as Child Health Plus, Medicaid Managed Care, Medicare Advantage, and Managed Long Term Care, as well as commercial health plans such as Healthfirst Leaf Plans and Qualified Health Plans, offered on NY State of Health, The Official Health Plan Marketplace.

For more information on Healthfirst, visit healthfirst.org.

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